With the tenth anniversary particular version of Pocket Gamer Connects London simply a few weeks away, we thought it was time to discover the 29-track convention schedule. This January twenty second and twenty third, greater than 200 world-class professional audio system will convey you the most popular traits and newest improvements within the world video games trade.
You’ll have entry to 2 days of cutting-edge talks, seminars and panel discussions with a few of the world’s main authorities masking every thing from monetisation and progress methods, to web3, blockchain and the metaverse.
Do not miss out on this unparalleled alternative to fulfill and study from a few of the most fun corporations, manufacturers and people within the video games trade – tickets can be found now.
Between now and when the venue doorways open, we’ll share what every observe is about, in addition to the gifted people that may lead the periods.
The Progress Monitor sponsored by Nexus.gg
Monday, January twenty second
Along with mastering gameplay mechanics, understanding person acquisition and retention methods is essential for rising your sport. Achieve important insights into efficient methods on how you can develop your small business in hostile and new environments, optimise your sport’s person interface, and constantly analyse participant suggestions.
With these methods for increasing into new territories and adapting to altering market circumstances, you’ll be able to appeal to and retain a devoted participant base, guaranteeing regular progress and success to your sport.
09:20 Reinventing Profitable Recreation Launches
Jesse Lempiäinen, CEO & Co-founder at Geeklab
Throughout his presentation, he’ll introduce an revolutionary framework for initiating sport releases in 2024. Deviating from the traditional linear technique, this method minimises costly delays and enhances success charges by partaking a dwell viewers proper from the outset.
By fostering collaboration between the core unit and the sport growth workforce, it successfully closes communication gaps and simplifies the launch course of. Drawing on his private experiences at Rovio and Geeklab, he’ll present case research and examples illustrating how this framework not solely elevates sport success but in addition optimises sources.
09:40 Rating Our 5 Greatest Ache Factors in UA & How We Overcame Them (With use circumstances!)
Kamil Kufel, Head of BI at BoomBitGoncalo Martins, VP of Advertising at BoomBit
Through the speak we’ll undergo our largest challenges we confronted when scaling UA campaigns and describe how we approached them. A variety of screenshots and movies exhibiting actual dashboards and alerts can be offered.
10:00 Content material Creator Applications – The Hidden Secret for Cellular Progress & Monetisation
Dan Laughlin,CRO at GamesightJustin Sacks, CEO at Nexus.ggStephen Hutchins, Director of Publishing at Titan Forge Video games
Discover the influence a content material creator program can have in your sport’s progress and monetisation. Our panel will focus on the perfect video games for a creator program, the important thing components for profitable implementation, and the tangible advantages you’ll be able to count on from incorporating a creator program into your monetisation technique.
10:20 Constructing for Scale: How to not get Caught out at World Launch
Teemu Haila, CPO & Co-Founder at Metaplay
10:40 Maximising Cellular Video games Progress: Paid & Natural Insights From Managing 40 Cellular Video games
Enric Pedro, Vice President of Progress at Tilting Level
Delve into the artwork and science of cell sport progress. With a observe file that features over 40 video games and quite a lot of developer companions, Enric will unveil the key sauce for cell progress success. On this partaking speak, he’ll cowl important subjects akin to:
The Progress System: Uncover how you can tailor your approaches to video games based mostly on distinctive style and efficiency metrics, with earlier profitable examples from Tilting Level’s progress formulation.
Cracking the Progress Code: Achieve insights from correlation evaluation on key progress levers, together with IP integrations, natural visitors methods, that includes ways, dwell ops playing cards, in-app occasion playing cards, and person acquisition.
Knowledge Privateness and Compliance: Study one of the best practices for guaranteeing video games are absolutely compliant with knowledge privateness laws with out hindering their monetisation and progress potential.
11:00 Past Cellular: Alternatives for Higher Participant Retention
Marek Niszkiewicz, CS Director – Participant Engagement Options at Key phrases StudiosDan Laughlin, CRO at GamesightMaxim Lapkouski, Enterprise Improvement Supervisor at MistplayYoni Nijboer, Head of Partnerships at ExmoxNick Murray, F2P Design & Product Guide at gamesconsulting.netRafael Morgan, VP Advertising & Partnerships at Loopy Video games
In a cell panorama the place new gamers are exhausting to search out, how do you retain those you’ve gotten? Does the reply lay on different platforms? Our professional panel will dissect the other ways to retain your playerbase, whether or not that’s by way of partaking along with your gamers on all platforms, opening an internet retailer to get higher offers, or partaking along with your communities throughout numerous social channels.
11:40 AI video is Already App-ening
João Vieira da Costa, CEO & Founder at Replai.io
How is video AI already remodeling methods of the most important cell gaming corporations on the planet? What can video AI actually do, how does it work and what are the concrete impacts?
12:00 From Prototype to Stardom: Early-Stage UA Techniques for New Recreation Prototypes
Tali Tzukerman, Senior Product Director at Product MadnessAlex Ruban, Head of Progress Technique at Product Insanity
On this speak about UA for brand new video games, we’ll be highlighting the vital position of early-stage sport testing and laser-focused person acquisition methods in shaping profitable sport growth. We’ll cowl an summary of the method in addition to supply hard-learned classes and sensible tips about how you can construct a complete person acquisition method to help your sport from its infancy.
12:20 The Various App Retailer Bootcamp: The 7 Issues Builders Have to Know/Do
Itai Cohen, SVP Advertising & Technique at Digital Turbine
The App Retailer panorama is evolving. Regulatory adjustments, court docket circumstances and rising various retailer options all level to 2024 being the 12 months by which new alternatives will change into obtainable to builders who’re daring sufficient to transcend the usual retailer setup. This session will cowl traits and set up floor guidelines for a way builders, each large and small, ought to put together to capitalise on this chance.
12:40 How do you Scale Your Recreation in a Hostile Market?
Shalom Michaeli, MD, World Various Distribution & Progress at Digital TurbineGleb Platonov, Founder at Outloud Video games/Doghowl GamesJustin Sacks, CEO at Nexus.ggAdam Good, Director of Product – Gaming at AppsFlyerCraig Chapple, Head Of B2B Content material at PocketGamer.biz
Following the post-ATT cell video games panorama, the proclaimed ‘demise of hypercasual’, and the fallout following Unity’s coverage adjustments, how do you adapt your technique in such a unstable market?
Fringe occasions, events and networking
In addition to two full days of unmissable convention content material, whether or not you are a writer, developer, investor or indie we have periods, networking and fringe occasions designed to provide you a convention expertise you will not neglect. Plus entry to our Kick Off and World Connects events, the place the actual networking actually occurs.
And along with all these superb dwell alternatives, each one in all our 2,500+ attendees will get full entry to the occasion’s on-line assembly scheduler, MeetToMatch. In addition to connecting you with choice makers from greater than 900 corporations, you’ll be able to organise your appointments on the occasion itself.
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